Introducing Starbucks Reserve™ Coffee
Everyone claims to have the world’s best coffee! But not often are the words “exotic, rare and exquisite” used to describe that coffee. For Starbucks to append all three words, the coffee must be really special.
We’ve introduced Starbucks Reserve™ coffee to a limited number of stores. This new line of coffees, each available only for a short time, represents the best of the best! You can expect to find flavors that explode on your palate and fade with a lingering complexity. When you taste a Starbucks Reserve™ coffee, you’ll be reminded of our heritage and the early days of the specialty coffee business that we helped to create.
Only 3% of the world’s coffee is good enough to make it into a bag of our coffee, and Starbucks Reserve™ represents a tiny fraction of that 3%. You all have told us that you want to see rare and exotic coffees in our stores, and that is exactly what we have done in bringing treasures like Galapagos San Cristobal to you.
Check online to see which stores will be carrying Starbucks Reserve™ coffees, and be sure to look out for them. You won’t be disappointed.
Café Estima Blend® – What a Gift
Café Estima Blend® is close to my heart. Not only is it my favorite coffee, but it was also launched in 2005, the same year I was privileged to give birth to my son Jeremiah!
It’s a Fair Trade Certified™ blend of Latin American and African coffees. It has this soft citrus flavor, velvety smooth texture, and it goes great with my creamer because of its low acidity.
Every morning my husband gets up and makes me coffee – what a gift. I hear the water boiling, the grinder grinding, the timer timing, and I smell the aroma. The best part is when he hands the coffee cup to me. There is something in the moment when his hand leaves the cup that brings me to tears – it is the love he has for me that gives him the pleasure of making my coffee.
Organic Shade Grown Mexico
Organic Shade Grown Mexico holds a special place in my heart! As a store manager, I believe that every coffee we sell at Starbucks is the best that particular region has to offer, and I know that many of you truly appreciate the quality and the flavor.
This coffee – with its crisp first impression, uniquely subtle nuttiness, and bright, clean finish – is approachable and interesting to the average coffee drinker and the seasoned connoisseur alike. But there is more to this coffee than its extraordinary flavor.
Organic Shade Grown Mexico represents our commitment to environmental responsibility. Planted beneath the canopy of the lush cloud forest surrounding El Triunfo Biosphere Reserve in Chiapas, Mexico, this unique coffee comes to life as a part of an ecosystem.
