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Pick of the Week: Apps, Books, TV, Music and More!

Pick of the Week now offering Apps, Books, TV, Music, and More!

You asked and we listened. Our Pick of the Week program is getting a facelift! Starting on August 23rd, you’ll notice something new about the Pick of the Week cards: they’re not just music. We've expanded our free music download cards to also include Apps, extended samples of books on the iBookstore, TV shows, and more from iTunes.

The first Pick of the Week offering for Apps will be the Shazam Encore App. Friends, this App is amazing. Did you ever want to know what song is playing overhead in a Starbucks store? In a restaurant? In your favorite shop? The Shazam Encore App for iPhone, iPod touch and iPad can instantly identify any song you’re listening to and give you tour info, recommendations and more – including lyrics in time with the music through the new feature, LyricPlay.

We’ll keep the momentum going the following week with SPY mouse™ from Firemint and Electronic Arts. Created for iPhone and iPod touch users, this addictive game of danger, intrigue, stealth and cheese developed by the makers of Flight Control will have you obsessed. And since great music will, of course, remain central to what we do, one of our favorite songs off of a new album will follow the week after.

Regardless of the type of entertainment, we promise to continue to provide you with really great content that is fresh, unique, and specially picked just for you. We hope you love it!

comments (99)

Comment FAQ

    • Honoralexandria
    • 8/22/2011 11:44 AM

    Because it's through itunes, will the pick of the week apps be limited to iPhones?

      • GeeAMouse
      • 8/22/2011 2:32 PM

      In reply to: Honoralexandria

      iTunes App Store only has apps for iPhone, iPad and iPod. So if you have a small device from someone other than Apple, the apps are not compatible. But if you have iTunes on a PC, you can still enjoy any music Picks of the Week!

        • 3/21/2013 1:28 PM

        In reply to: GeeAMouse

        Hello GeeAMouse,
        I work for a mobile game publisher, Bulkypix, and we have developed more that 100 awesome apps on iOS and Android. We would love to offer some of them to the Starbucks coffee lovers through the "Pick of the Week" selection. Could you please let me know with whom we should be in contact? I'd be really great thank you very much for your help. Best Geoffroy

        • 7/12/2013 11:42 AM

        In reply to: GeeAMouse

        Hi GeeAMouse,
        I work with FlightView, a day-of-travel flight information provider. We have some great FlightView Flight Tracker apps in the App Store & Android Play Store and were wondering how it might be possible to provide one of them as the 'Free App of the Week'? We have over 2 million downloads and believe that our audience - travelers - coincides with your audience! Could you let me know who we can contact about offering our app as the 'Pick of the Week'? Best Regards, Katherine

    • kellyaek
    • 8/22/2011 11:44 AM

    Love it!!! Great job!!!

    • brratso
    • 8/22/2011 11:47 AM

    This is going to be FUN thank you

    • MuseLuver
    • 8/22/2011 11:48 AM

    LOVE IT! More elitism! :D

    • saboff
    • 8/22/2011 12:00 PM

    What a great idea! Thanks!

    • yoonkipark
    • 8/22/2011 12:01 PM

    I'm getting a sinking suspicion that we're being pigeonholed into becoming Apple users...

      • David1081
      • 8/31/2011 7:15 AM

      In reply to: yoonkipark

      So you're supposing they expect you to run out and but a $600 phone in order to get a free 99 cent app? If I were as paranoid, I'd say Apple users are also being pigeonholed into becoming Starbucks drinkers.

        • Jpvega
        • 1/10/2012 11:35 PM

        In reply to: David1081

        Lol why would you say that? I wouldn't buy an iPhone so I can get a free app. Although I have an iPhone Starbucks free song (and now free app) where not a factor in my decision.

    • klhaymon
    • 8/22/2011 12:05 PM

    How do I get the app of the week? I have been trying to figure this out for a while now :-(

      • kentotto
      • 8/22/2011 12:14 PM

      In reply to: klhaymon

      The "pick of the week" cards are usually sitting next to the registers in the store. If you don't see them, just ask the barista. There's a new card every week.

        • 8/22/2011 4:19 PM

        In reply to: kentotto

        Then you have to enter the code on the back of the card in the iTunes store on the top right hand corner where it says redeem.

        • phillytx
        • 8/23/2011 6:50 AM

        In reply to: kentotto

        I have three Starbucks near me and only one occassionally puts out itunes cards (They stopped putting the free cards about three months ago and even after I asked, still have not reinstated.

        I've never seen app cards. Is there a way to find these on-line?

        • lkchung
        • 9/1/2011 12:46 PM

        In reply to: kentotto

        I've been in 3 local Starbucks this past week and NONE of them have "pick of the week" cards. When I asked the baristas about it, they all just gave me a blank look and didn't have a clue what I was talking about.

        No one replied to the question below of: "Is there any way to find these online?"

        Or is there a way to print out a code at the bottom of a receipt?

        And finally, WHEN can I get a Pick of the Week card? I really want this week's SPY MOUSE app!

    • Suzanneb2
    • 8/22/2011 12:08 PM

    This is great! Thank you!

    • Gypsyjenn
    • 8/22/2011 12:18 PM

    Shazam was a cool app until they limited your usage to only a few times you can use it in a month for free.

    • andersopaul
    • 8/22/2011 12:41 PM

    So, is starbucks just an ***** product?

    • mknyson
    • 8/22/2011 2:00 PM

    Went into my local store and they had no clue regarding the pick of the week/app/shazam. They said they were given no information on it. I let them read the facebook post. They didn't know what to say or do...I left with nothing.

      • nwaldbaum
      • 8/22/2011 3:34 PM

      In reply to: mknyson

      I went to 4 different stores and none had any idea about what apps I was talking about. Maybe they will now. I told them to see the facebook site.

        • ejflaro
        • 8/22/2011 3:57 PM

        In reply to: nwaldbaum

        Just spoke to Starbucks customer service (800-782-7282) and was told Starbucks has nothing to do with this???? IT IS ON THERE WEBSITE !!! I am VERY confused how a promotion all over the web can be so confusing to the company promoting it. Can 20/20 look into this as one of the biggest hoax's of the year?

      • 8/22/2011 4:20 PM

      In reply to: mknyson

      It starts tomorrow -Aug 23

        • Starbucks Starbucks
        • 8/22/2011 4:27 PM

        In reply to:

        Thanks superbecca. Yes, this starts tomorrow August 23, and will be available in US stores. If your stores does not have this immediately, please keep checking as sometime the shipments get delayed.

        • ash1210
        • 8/22/2011 4:31 PM

        In reply to: Starbucks

        Your representatives at 800-782-7282 don't know anything about this and are sounding very ignorant over the phone when their response to a customer is "this is not us" and they are clueless. Very disappointing...

        • smeeks100
        • 8/24/2011 4:05 PM

        In reply to: Starbucks

        I can't find the apps either. I emailed Starbucks and they said they haven't made any formal announcements about it. This article was posted by the Starbuck's content manager so I wonder why noone there knows about it!

        • L0v3pr33t
        • 9/6/2011 11:28 AM

        In reply to: Starbucks

        I don't think late shipments are the case
        Since this has began in August, I've been to many Starbucks locations between mid and southern Cali only to be lucky to stumble upon ONE location that actually had the cards for the apps and no they weren't all taken. Why not have the apps available over wifi at all locations instead of a select few. It's not fair for regulars who would like the full Starbucks experience.

        • nbasham
        • 9/8/2011 3:28 PM

        In reply to: Starbucks

        Hi there,

        I've developed an iPhone app, Crypto-Families, that has Starbucks puzzles. How do I submit it to be considered as a Starbuck's Pick Of The Week?

        Thank you,

        • 5/8/2013 7:28 AM

        In reply to: Starbucks

        I have an app called 'Salary Crunch' for the iPhone, and I am wondering how can I get on the Starbuck's 'Pick of the Week' program to offer it to their customers?

      • ash1210
      • 8/22/2011 4:28 PM

      In reply to: mknyson

      SAME THING HAPPENED TO ME - I went to the store and they knew nothing about the free app. I called Customer Service and they knew nothing about the free app. This is very disappointing and very much out of character for Starbucks. It should be removed immediately, because this is false advertisement...

      • Dmhups1
      • 8/23/2011 9:10 AM

      In reply to: mknyson

      No Starbucks employyee in Dayton Ohio area ever heard of it!

      • athynz
      • 8/23/2011 7:30 PM

      In reply to: mknyson

      I hit 2 different Starbucks stores today in Richmond VA and no one at either store knew what I was talking about in regards to the free app pick of the week cards. I still enjoyed my frap from the first store but was a bit disappointed.

    • StelThompson
    • 8/22/2011 3:07 PM

    Will this be available in all Starbucks in North America? I'm in Canada and would love to see this available in our locations as well. When I mentioned it today in the location near my home, they looked at me like I was totally out of my mind :P

    • mooseworks
    • 8/22/2011 4:23 PM

    So, if we have a BB we're basically SOL? That sorta sucks.

    • macguyx86
    • 8/22/2011 7:45 PM

    To those who are saying that they call customer service and go to stores and the representatives seem to have no idea about it -- this does not start until tomorrow, August 23. Get some patience, folks, before you start judging the greatest coffee company in the world.

    • geoffp01
    • 8/22/2011 8:34 PM

    The customer service reps don't seem half as clueless as the bellowing commenters who clearly missed the 3rd sentence above: "Starting on August 23rd. . ."

    Great cross-promotion, Starbucks and Apple. I've enjoyed the musical Picks of the Week, and look forward to more free treats. Thanks!

    • avsrock78
    • 8/23/2011 6:22 AM

    I visited one of your stores this morning and they didn't have the cards out, but after I asked they went back in the back and grabbed them.

    I'm surprised that when I went to redeem the Shazam Encore App from my iphone, it told me that it was not a compatible device and that I needed to use the code from a compatible device or desktop. You would think that this promotion would allow the app to be downloaded straight to the iphone.

      • Nxander1
      • 8/23/2011 12:12 PM

      In reply to: avsrock78

      This doesn't make sense. It appears to be a compatible app when you go to the store. I am getting the same error. Any progress?

        • greanbeanz
        • 8/25/2011 9:21 PM

        In reply to: Nxander1

        Hey guys I was having the same compatibility issue as you are, so I updated my software (I have the iPhone 4 and hadn't updated it), and it worked. After trying to download it through my iPhone and getting the incompatible message, I downloaded it through my computer. Before I tried putting it on my phone I updated my software on my phone though. So try downloading it through your computer, and if that doesn't work, I guess just update your software!

      • 8/24/2011 6:51 PM

      In reply to: avsrock78

      Same for me. I cannot download on my iMac either. On iMac the iTunes store just keeps asking for my password even after I put in the correct one. Not sure why this is happening, but the card is useless so far. I wonder if the free app can be redeemed in a Starbucks Store like the song of the week.

    • phillytx
    • 8/23/2011 6:52 AM

    Since my local stores don't have the free itunes song care or app card, can we get these cards on-line?

    • whyamihere
    • 8/23/2011 7:53 AM

    My local store had no cards this morning (23-Aug-2011). When on Starbucks wifi I can go to and download the song picks, why isn't this an option for the app of the week?

    • clundberg6
    • 8/23/2011 8:16 AM


    I was wondering how you choose the app of the week? I work for a digital media agency and we have some great apps coming out that we would love to promote. Is there an application we can submit?


    • Nxander1
    • 8/23/2011 10:39 AM

    I picked up the Shazam Encore pick of the week, but when i go to the app store and attempt to download it on my iphone, I am getting "this code is for an app that is not compatible with your device". What gives?

    • nomoan01
    • 8/23/2011 11:03 AM

    I'm living in San Francisco, but my neighbor starbucks doesn't support the card for the app of the week. How can I find it from my location?

      • elarnie
      • 9/4/2011 10:21 PM

      In reply to: nomoan01

      Try the Starbucks at the Westlake Mall (Daly City). I've seen the "app of the week" cards where you "pick-up" your drinks. : D

      I haven't been to many Starbucks in SF lately but if I see one in an SF store, I'll update this post!

    • 8/23/2011 11:24 AM

    Just left a location in Nashville where every associate was clueless about the deal. Plus they could not find any of the new cards. This promotion has been all over the internet for days and 4 Starbucks associates really had no concern in helping me. It might be agood idea for someone to send a memo to the stores or maybe thye should read their own company blog as this seems to be a widespread problem. I also wonder why it is not on the Starbucks site like the other musci picks are.

    • nomoan01
    • 8/23/2011 11:45 AM

    OMG, I call 800-782-7282 earlier, and they don't know anything about this. This is Starbucks Service Quality?

    • mitos75
    • 8/23/2011 12:52 PM

    What Kind of Promos are these? I have been already like on 5 locations since yesterday, and no one knows anything about it. Same happened with a previous promo. Starbucks get your act together before publish some kind of promo or announcement.

    • zeusie
    • 8/23/2011 3:54 PM

    went to a local store to ask for one earlier but the barista told me they won't start distributing these till NEXT week!?!?!?

    • Ersheido
    • 8/24/2011 6:53 AM

    Hit 2 stores yesterday and today and no one knows anything about this. The network shows a song as pick of the week.

    • 8/24/2011 8:44 AM

    My local store did not have the Shazzam cards. I hope they show up. Frustrating.

    • JBoy2002
    • 8/24/2011 10:35 AM

    I got a card but when I put the code in it says that this app is not supported on this device. Also when I go to ITunes it doesn't work keeps asking me to login. Yes I'm putting the correct password in.

    • bwiikari
    • 8/24/2011 11:27 AM

    I went into the Reseda California store last night and picked up the spy mouse game app. It said not yet available when I tried to redeem it.

    • jimmy43047
    • 8/24/2011 2:05 PM

    Hi Kelly B.! Please tell me how to be considered as a "Pick of the Week". My music partner and I are songwriters/musicians who have written and recorded a single about internet dating and the most popular place for that first meeting. It's called, "Meet Me At Starbucks". It is on iTunes and we recorded it under the name of "Paydirt". I think you will enjoy it if you check it out. Thanks! Jimmy

    • jaystevens3
    • 8/24/2011 2:16 PM

    I went in to my local starbucks today and asked about the App of the Week card (Shazam) because I'd heard about it online and had been eager to go and pick up one. The employee had no idea what I was talking about and I told them the iPhone app of the week card that says Shazam. She called over 6 other employees and they all looked at me like I was crazy. It was embarrassing, and I didn't get my card. The Location was on Fleur Drive in Des Moines, IA 50315. Can you please help me?

      • gpangie
      • 8/25/2011 6:02 AM

      In reply to: jaystevens3

      This exact thing happened to me at my Starbucks! I showed him the info on the phone and they had no clue... I called another Starbucks and all I got was "the what? huh?" :-) Oh well...

    • 8/24/2011 11:07 PM

    How do you pick which app is selected each week? Is it possible for app developers to submit their apps for consideration?

    • greendragon-mr
    • 8/25/2011 8:16 AM

    THIS APP WON'T DOWNLOAD! I tried from my iPhone, it says, "this app is not supported on this device." So, I tried from my iPad, it also says, "this app is not supported on this device." Finally, I logged into iTunes on my MacBook Pro, and there, it prompts for my iTunes Password repeatedly. Over and over. But I just logged in and KNOW the password is correct. SOMETHING IS WRONG! Did they decide to take it back and not tell anyone?

    • greendragon-mr
    • 8/25/2011 8:28 AM

    Update: I contacted Apple Support and complained with the information from my prior post. They state they will respond within 24 hours. Cross your fingers that they can straighten this out. Also, just to note, there were only a few of these App cards left at the Starbucks store where I usually get my coffee fix. I still recommend grabbing one and holding onto it, in case they can straighten this out and make it work.

    • goldie21
    • 8/25/2011 10:26 AM

    I went to my local Starbucks today excited to get a Frap && and a card. She stated they didn't get them in :(
    Is this select stores only?

    • surban83
    • 8/25/2011 11:52 AM

    I was in a store on August 23rd to get the Shazam App, and my Carmel Macchiato, but when I asked the associate if they had the app cards, she said they don't start until next week. And it will start with the Spy Mouse App. I even logged on the wifi and checked my starbucks app. I was able to download the songs but it didn't show anything on Apps. Starbucks are you still going to offer the Shazam app? Because I would really like to download it.

    • Zoheey
    • 8/25/2011 4:37 PM

    Tell me about it. I inquired at my local Starbucks in downtown Seattle no less and was given the blank, huh, stare. The employees there had no clue. I want my app!!!

    • greendragon-mr
    • 8/26/2011 8:45 AM

    UPDATE on my Support case: Apparently support cannot read, or has a mental block that the problem could be on their end. My support case clearly stated that I had problems ONLY with the Pick of the Week App, from iPhone (4), iPad and MacBook Pro. They still just send their Basic Troubleshooting steps. I had to reply with "you didn't understand" and explain that my devices are at current release and I can login to iTunes and download my purchases and Music fine, just not the App. (steam from ears)

    • cornflakesla
    • 8/26/2011 6:36 PM

    Great idea but the execution of this launch is terrible. No one knows what's going on, the stores I've been to don't know anything about it, and they don't have the cards. For such a big launch, this is going very poorly.

    • greendragon-mr
    • 8/26/2011 9:36 PM

    Good News: I received a reply from my Escalated Support case, this time the support person explained that, (for whatever reason), I needed to sign out of iTunes, then back in. NOTE: I have three devices (MacBook, iPhone, iPad), so I signed out of all three, by clicking on my account name, then signed back in. Afterwards I was able to enter the code and download the app. I had to verify my financial information again when I signed back in, but other times they just force you into the verify.

    • Sfennell14
    • 8/27/2011 7:26 AM

    I could not find the card in several stores in the DC area this week.

    • rwmarvin
    • 8/27/2011 7:11 PM

    Ditto here in Chicago. Went to 3 stores this week. No one had any clue about the promotion. No cards were available.

    • Pmehdizadeh
    • 8/30/2011 10:34 AM

    Can anyone from Corperate help me on this one. I've been going almost on a daily basis to Starbucks for 8 years. I'm in the Clear Lake area of Houston. None of the employees know what I'm talking about.
    Where can I get access to the App of the Week?
    Tha is in advance.

    • mcampk
    • 8/30/2011 11:34 AM

    what about android devices? leaving out a lot of people.

    • potato418
    • 8/30/2011 12:23 PM

    Wow, I guess if you're an Android user Starbucks doesn't love you!

    • sunpetal
    • 8/30/2011 5:04 PM

    No! iTunes is universal -- not just Apple. I love discovering new music when I visit Starbucks and have some of my favorite, off-the-road artists from these cards. Too bad you're plugging apps meant for my little kids.

    • peter603
    • 8/31/2011 12:44 PM

    I think the iTunes Pick of the week is a great perk!
    Question: picked up a card at my local store in New Hampshire, turns out it can only be used in Canada. Did some cards get shipped to the wrong stores? Can I trade it in for a new US card? thanks!

    • brainsolid
    • 9/7/2011 10:11 AM

    This is Apple or Starbucks choice? How app developers can participate in Pick of the Week?

    • Nyrob94
    • 9/13/2011 7:07 AM

    What is this weeks free app of the week?

    • 9/13/2011 7:54 PM

    Been to three DC area stores this week and they have no idea what the App cards are and have never seen them. Getting to be just a silly, meaningless promotion.

    • turtlebud
    • 9/13/2011 10:41 PM

    this week is a free book - The Night Circus, by Erin Morgenstern

    • Rich Helgeson
    • 9/14/2011 2:56 PM

    Hi Starbucks,

    I have a Free Mobile App for Android, iPhone, Blackberry smartphones for backup/restore/data migration to a new smartphone as well as wipe & lock. We are a Issaquah Mobil App company for smartphones. How do I submit my Mobile App for Pick of the Week? It is currently available thru iTunes App Store for iPhones, Android Market for Android Smartphones, & Blackberry World for RIM/Blackberry Smartphones. Great App! Thanks

    • susannahCP
    • 10/5/2011 3:59 PM

    Hi Kelly B.,

    I work at Cipher Prime ( an award-winning indie game studio that creates games for iPhones/ iPads. We would love to learn more about the Pick of the Week program and possibly have one of our apps featured. Could you kindly contact me at


    • archena
    • 10/11/2011 10:50 AM

    Thanks for the Pick of the Week App - this week is The Monster at the End of this Book. I am sure my kids will love this one!

    It would be nice to update this post with the latest pick of the week apps each week.

    I do brew Starbucks French Roast at home, and once in a while the Reserve Kenya, and the Anniversary Blend as well, no other coffee can beat Starbucks, and there is no doubt about that.

    Just try to go to a Starbucks each week, Store #8308 is close to work. Amazing service!

    • b3warrior
    • 12/18/2011 11:36 PM

    Finally, at my local Starbucks, they have a Pick of the week App, "Star Walk". Also, there is a free app called App Trailers, which you can get free gift cards, including Starbucks and itunes, just by watching trailers for apps. Download the free app, and enter bonus code "myfree10". That will get you some bonus points toward the free gift card. Thanks

    • Laneymv
    • 1/15/2012 8:01 AM

    If you are in a Starbucks you can get the music download by going to They have the songs for at least the past 8 weeks on the site. You do have to be on the Starbucks wi-fi, but it works on iPad, iPhone and PC/Mac. BUT, my store does not have the cards for the app of the week. They had them for several weeks. I thought they stopped the program, but I was at another store and they had lots of the cards sitting out - song and app.

    • PFCMCL
    • 1/16/2012 1:58 PM

    If I'm connected to the Wi-Fi at one of their stores, can I download the eBook Pick of the Week or would I still need one of the cards with a code????? Because I went to and can't find the link, only for the song of the week.

    • pammer76
    • 1/21/2012 2:21 AM

    I understand the need & fun of including Game Apps, Books, IPhone Apps, TV, etc... however, since this inclusion began I have not seen any redeemable music cards in my local store. I love finding new music & always look for the pick of the week cards when I go to Starbucks. I have no current use for any of the other apps being promoted.
    Please! start a better rotation or variety of 'pick of the week' cards in the future, that include music. Thanks much!

    • akitta
    • 2/1/2012 1:07 PM

    How do you apply for the "App Pick of the week?" Is this Apple's choice or Starbucks?

    • stephnart
    • 2/1/2012 9:56 PM

    i was unable to download the pick of the week "the little willies"/i worship you. i got the message :only available in USA stores! why?... i typed in the redeem code 5 times and got same result every time!!! Please answer!

      • rmanke
      • 2/28/2012 10:30 AM

      In reply to: stephnart

      This will happen if you are not logged into iTunes on the US store. (For instance, if you are registered in Canada).

      If you are in Canada, you will need to get a Canadian Pick of the Week card which have different song and app codes than the US. Alternatively, you can log into the US iTunes store (research how on the internet).

    • cwray0
    • 4/3/2012 7:40 PM

    Do you accept music from artists that would like to be featured on your
    Pick Of The Week cards? If so, how does one go about submitting?

    • wells24
    • 5/25/2012 8:00 AM

    i see a lot of posts about how to get chosen for the pick of the week. i am also interested in understanding the process. there are several apps from my company I would be interested in "nominating". please let me know if there is a process. thanks.

    • BrianShen
    • 6/2/2012 8:49 PM

    I come late ....

    • davidmarkmadison
    • 11/13/2012 2:05 PM

    I have contacted customer support on this before, and thought it was resolved,
    but it wasn't. So, in case anyone from Starbuks is monitoring this comment section --
    I do NOT wish to rec eive a pick of the week notification every Tuesday, and I have my settings in my
    iPhone App set to NOT receive these notifications, yet I am still receiving them. Please fix this.

    • krschroeder
    • 1/4/2013 1:10 PM

    How does an app get choses as the app of the week? Can you apply, or does Starbucks just choose one?

    • 4/19/2013 2:16 PM

    I am also interested on how to submit an app. There is a great game called SpyWordz that I would like to nominate for this program.

    • 5/8/2013 6:45 AM

    I have an app called 'Salary Crunch' for the iPhone, and I am wondering how can I get on the Starbuck's 'Pick of the Week' program to offer it to their customers?

    • epirolli
    • 11/22/2013 7:33 AM

    I love pick of the week, makes it going to Starbucks that much more fun

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