Good Books on the Starbucks Digital Network

The first few weeks since the launch of the Starbucks Digital Network in partnership with Yahoo! have been very exciting, with interest growing every day. I hope you’re enjoying this special enhancement to your Internet experience in our stores.

There’s something about the coffeehouse environment that invites reading, so I thought I’d take this opportunity to highlight a couple of the interesting literary offerings on the network.
 
Bookish Reading Club gives you free access to four new books for two weeks at a time, chosen from leading publishers. This is your chance to pre-read a favorite author before making a purchase decision, and it’s exclusive to Starbucks. Some recent selections include new works from three of my favorite mystery writers: Dennis Lehane, Robert B. Parker and Stuart Woods. There will be many other good fiction and non-fiction titles as well.

Speaking of non-fiction titles, New Word City presents generous excerpts of short digital-only books by prominent business authors. Seth Godin and his new e-book Graceful was our first feature. Look for new titles from Jeff Gitomer and Don Tapscott in the future.

We’ll continue to build and tailor the Starbucks Digital Network to bring even more great content, services and opportunities to you in the coming months. And we invite and welcome your comments and suggestions – let us know what you’d like to see. As always a good place to share your ideas is at My Starbucks Idea. Happy reading!

 

comments (4)

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    • wwendt
    • 11/12/2010 3:24 AM

    Since making your WiFi free I have been a regular and now you are taking true advantage of this benefit to your customers by providing access to free books, the Wall Street Journal, I use this time at 5:30am to 8am to grade my online students in my college economics classes, but I also peruse the Wall Street Journal for articles that are relevant to my classes, and just enjoy the very friendly and personal waitstaff here in Aberdeen, NC. You have won me over from Panera Bread now.

    • admin admin
    • 11/16/2010 9:17 AM

    Thanks for the feedback wwendt. We're happy you are enjoying the content on Starbucks Digital Network. We continue to explore new content. Let us know if you have any ideas for future content.

    • acalper
    • 11/17/2010 2:41 PM

    1) The book club is a great idea. 2) Do you get the book or just an excerpt? The text above inplies the book, the site implies an excerpt. 3) Why do you require a separate account from the Starbucks account to sign in? As a profession designer of web usability interfaces, I'd be happy to consult...

    • pwcallahan
    • 4/3/2011 3:13 PM

    I'm a long time customer of both Starbucks and Barnes & Noble. I do my favorite reading (escaping) at Starbucks cafes, I frequent several of them for different social reasons. I'd like to see Starbucks Digital network with my Nook Reader, and leverage a little Barnes/Noble in your stores.

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